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Sustainability

We're stepping up the sustainability and are proudly tackling climate change with a UK-first packaging innovation, in the shape of our Eco Baby Range. Dubbed the 'next generation' of eco-friendly packaging. The 'bio-plastic' bottles offer families a lower carbon alternative to standard plastic, that is fully recyclable. As a bathroom brand focused on the next generation, it is our responsibility to use plastic responsibly and try to reduce our impact on the environment wherever possible. The pumps are also 100% recyclable, unlike most pumps on the market which contain unrecyclable components.

GOOD BUBBLE MAY 2019 SOCIAL MEDIA 5
GOOD BUBBLE MAY 2019 SOCIAL MEDIA 38

What about the rest of our packaging?

All of our standard bottles are made from 50% PCR (Post-Consumer Recycled) plastic, reducing the impact we have on landfill and alleviating the use of fossil fuels for virgin plastic.

We are constantly on a mission towards more sustainable business practices and have some exciting projects bubbling away in our lab. Watch this space!

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